Sep 01 2024 / Round the Table Magazine
Author: Mike Beirne
Should advisors seek to specialize in a target market, or should they focus first on building their roster of cases and clients to find the road to success? MDRT members participating in a Target Marketing Task Force discussed whether there is a right time to find a niche.
Participants:
- Saad Anthony Baksh, BSc, 16-year MDRT member from Marabella, Trinidad and Tobago
- Herman Colin, LUTCF, CLI, 17-year MDRT member from State of Mexico, Mexico
- Howard Allen Hopkinson II, FSS, FSCP, nine-year MDRT member from Henderson, Nevada, USA
- Paula Cherie Jones, five-year MDRT member from Christchurch, New Zealand
- Ann Baker Ronn, CLU, ChFC, 26-year MDRT member from Houston, Texas, USA
- Micheline Varas, RHU, 23-year MDRT member from Vancouver, British Columbia, Canada